{"id":1512,"date":"2025-04-09T07:01:05","date_gmt":"2025-04-09T11:01:05","guid":{"rendered":"https:\/\/wildapricot.wpengine.com\/?p=1512"},"modified":"2025-11-13T14:14:35","modified_gmt":"2025-11-13T18:14:35","slug":"member-retention","status":"publish","type":"post","link":"https:\/\/www.wildapricot.com\/blog\/member-retention","title":{"rendered":"The Top 15 Member Retention Strategies to Grow Your Community in 2025"},"content":{"rendered":"

Frequently, organizations focus on increasing the size of their membership rather than retention. Why? Having more voices, hands and of course, finances will allow you to achieve your goals, whether that be improving your community, raising awareness, fundraising, the list goes on.<\/span>\u00a0<\/span><\/p>\n

However, member retention should be a large part of your organization\u2019s membership strategy. Retaining members is cheaper than finding new ones and long-term members tend to be highly engaged and extremely passionate about your mission.<\/span>\u00a0<\/span><\/p>\n

Why Does Member Retention Matter?<\/span><\/b>\u00a0<\/span><\/h2>\n

Retaining your members is key to ensuring the long-term survival of your organization. Did you know that the median renewal rate of members is 85%?\u00a0\u00a0Where does your organization fall for membership retention? <\/span>\u00a0<\/span><\/p>\n

Member retention does this for your organization:<\/span>\u00a0<\/span><\/p>\n